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Tariffs 101: What You Should Know

An essential guide to the hottest global trade topic in years.

03/07/2025

Key Takeaways

Tariff policy is capturing headlines as President Trump tries to steer the U.S. away from promoting free trade.

While tariffs can increase government revenue, they tend to limit economic growth and may negatively impact employment.

Consumers typically face higher prices for imported goods subject to tariffs, which act as an indirect tax on households.

President Donald Trump’s use of tariffs as a policy tool makes weekly headlines. However, because the U.S. has promoted free trade policies for many years, this topic may be relatively new for some people and sometimes misunderstood.

To help you monitor new developments and understand how they might affect you and your investments, we’ve created a basic guide on tariffs. It explains their purpose, implications and potential impacts.

What Are Tariffs? A Comprehensive Guide

Tariffs, or duties, are taxes on imported goods. The government that imposes them receives the revenue they generate.

Who Bears the Cost of Tariffs?

When goods from countries targeted by tariffs arrive at ports of entry, the importing firms pay the duties. In the U.S., for instance, a broker representing the importing company pays the duty to the U.S. Customs and Border Protection Service.

Who ultimately pays for the cost of tariffs is more complicated. The importer initially pays this tax directly. Then, the importer may increase customer prices to cover some or all of the tariff's costs.

Exporters don’t pay tariffs directly. If tariffs make their goods more expensive for prospective import buyers, exporters might lower their prices or cut production costs to compensate.

Why Do Countries Employ Tariffs?

Tariffs generally serve three purposes:

  1. Raising revenue for countries that impose them.

  2. Restricting imports and protecting domestic producers from foreign competition.

  3. Pressuring other nations to reduce trade barriers.1

Other reasons for imposing tariffs include protecting national security by reducing reliance on other nations for key goods and services. A country may also impose a tariff to retaliate for tariffs on its exported goods.

Trump supports tariffs to achieve several of these aims. According to Strategas Research, he aims to address trade imbalances and the U.S. trade deficit. He also seeks to advance policy goals such as interrupting the drug trade, immigration enforcement, increased military spending by members of the North Atlantic Trade Organization (NATO) and boosting exports of certain goods.

The U.S. has used tariffs since 1789. Before the Civil War, tariffs comprised 90% of the government’s revenue. This percentage dropped to less than a third by 1915 after the U.S. instituted a federal income tax. By 2016, tariffs accounted for less than 1% of revenue. Globally, tariffs contribute 3.5% to government revenue.2

As tariffs diminished, the U.S. economy became more integrated with international trade.

New tariffs imposed during Trump’s first administration have generated $233 billion in customs duties. Most of this amount was collected during the Biden administration, which kept Trump’s tariffs in place.3 Over six years, this revenue is only a fraction of the federal government’s 2025 expenses of $6.75 trillion.4

Do Tariffs Help Protect Jobs?

Tariff supporters and detractors often debate whether tariffs protect American jobs.

Supporters note that tariffs on imported steel and aluminum in Trump’s first term prompted some U.S. steel plants to reopen.5

Quotas restricting imports of Japanese cars in the 1980s initially increased the prices of these vehicles by 5% to 10%. However, they also led many Japanese carmakers to build plants and create jobs in the southern U.S.6

However, a 2024 working paper by economists at the Massachusetts Institute of Technology, University of Zurich, Harvard University and the World Bank concluded that Trump’s first-term tariffs “neither raised nor lowered U.S. employment.”7

Despite Trump’s 2018 tariffs on imported steel, for example, the number of jobs at U.S. steel plants hardly changed. Meanwhile, the retaliatory tariffs China and other nations imposed on U.S. goods had overall “negative employment impacts,’’ notably for farmers, according to the study.8

Similarly, a 2019 Federal Reserve (Fed) analysis found that Trump’s tariffs negatively impacted U.S. manufacturing jobs.9 Most recently, the nonpartisan Tax Foundation estimated that Trump’s latest tariffs would reduce U.S. employment by the equivalent of 142,000 full-time jobs.10

Do Tariffs Lead to Higher Inflation?

Economists almost unanimously agree that tariffs raise prices on the affected imported goods. Trump’s proposals have included a universal tariff applied to all goods from targeted countries. As a result, investors’ long-term expectations for broader inflation have increased since Trump’s election victory in November 2024.11

Of course, consumers can seek cheaper alternatives to avoid paying higher prices for imported goods subject to tariffs. However, by limiting competition, tariffs also mean that prices for these alternative goods will likely rise.

The inflation impact of Trump’s first-term tariffs appears somewhat limited. In 2022, the Economic Policy Institute found that removing them would have offset just 7.2% of the rise in consumer prices the U.S. endured in 2021.12 Furthermore, research conducted in 2019 found that retailers increased prices only marginally on products subject to tariffs, meaning they bore the brunt of the impact in the form of lower profit margins.13

The inflation impact of the 25% across-the-board tariffs on Canada and Mexico and 10% on China could be significant. These nations are the three largest U.S. trade partners, accounting for roughly one-third of all U.S. imports in 2024.14

How Do Tariffs Affect Consumers?

Both individuals and businesses typically face higher prices for imported goods subject to tariffs. The Federal Reserve Bank of New York found that Trump’s first-term tariffs cost U.S. consumers $1.4 billion monthly, as “the entire incidence of the tariffs fell on domestic consumers.”15

The Tax Foundation estimates the tariffs, which continued under the Biden administration, equated to an annual tax increase of $625 on U.S. households.16

By limiting competition, tariffs tend to reduce the quantities of goods and services available for U.S. businesses and consumers. They can also limit the variety and quality of products, reducing consumers’ options.

Some consumers may benefit from tariffs through jobs that materialize, or at least don’t disappear, in domestic industries they aim to protect. But these jobs can come at a high cost. Studies show that each job saved by Trump’s first-term tariffs on steel and foreign-made washing machines cost consumers and businesses an average of $815,000 and $900,000, respectively.17

Do Tariffs Affect the Economy?

Tariffs increase revenue for the government imposing them. Annual U.S. import taxes doubled to $74 billion between 2015-2020. However, because China retaliated by buying fewer U.S. agricultural goods, the U.S. provided $61 billion in taxpayer aid to U.S. farmers.18

At the same time, almost all economists agree that tariffs tend to limit economic growth. The Tax Foundation estimates the new tariffs on goods from Canada, Mexico and China may reduce U.S. economic output by 0.4% annually between 2025-2034.19

The Peterson Institute for International Economics has a similar forecast. The institute estimates that if the tariffs remain in place, they could reduce annual real gross domestic product (GDP) by 0.5% from now until 2040.20 The Council on Foreign Relations projects the tariffs may cost the U.S. economy $1.4 trillion by 2028.21

The tariffs will likely reverberate globally. J.P. Morgan estimates foreign investors already pulled $19 billion in capital from emerging markets in the fourth quarter of 2024, with another $10 billion in outflows expected in this year’s first quarter.22

Authors
Nancy Pilotte
Nancy Pilotte, CAIA

Senior Client Portfolio Manager

Multi-Asset Strategies

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1

Douglas A. Irwin, “U.S. Trade Policy in Historical Perspective,” National Bureau of Economic Research, Working Paper 26256, September 2019.

2

Howard Gleckman, “What Is a Tariff and Who Pays It?” Tax Policy Center of the Urban Institute and Brookings Institution, September 25, 2018.

3

Erica York, “Trump Tariffs: Tracking the Economic Impact of the Trump Trade War,” Tax Foundation, February 13, 2025.

4

U.S. Treasury, Fiscal Data, “How Much Has the U.S. Government Spent This Year?” September 30, 2024.

5

Robin Hartill, “What Are Tariffs, and How Do They Affect You?” Yahoo Finance, February 3, 2025.

6

Oren Cass, “Economists Aren’t Telling the Whole Truth About Tariffs,” The Atlantic, September 25, 2024.

7

David Autor, Anne Beck, David Dorn, and Gordon Hanson, “Help for the Heartland? The Employment and Electoral Effects of the Trump Tariffs in the United States,” MIT Shaping the Future of Work Initiative, January 2024.

8

Ibid.

9

Jed Graham, “What Is a Tariff, Who Pays and What Are the Impacts?” Investor's Business Daily, December 3, 2024.

10

Erica York, “Trump Tariffs: Tracking the Economic Impact of the Trump Trade War,” Tax Foundation, February 13, 2025.

11

Federal Reserve Bank of Cleveland, “Inflation Expectations,” February 12, 2025.

12

Robin Hartill, “What Are Tariffs, and How Do They Affect You?” Yahoo Finance, February 3, 2025.

13

Jed Graham, “What Is a Tariff, Who Pays and What Are the Impacts?” Investor's Business Daily, December 3, 2024.

14

Chao Ding, “How U.S.-China Tariffs Will Work – and What’s in Store for Mexico and Canada,” Wall Street Journal, February 4, 2025.

15

Alexandra Byrne, “What Tariffs Do and Why Economists Don’t Like Them,” NBC News, October 21, 2024.

16

Erica York, “Trump Tariffs: Tracking the Economic Impact of the Trump Trade War,” Tax Foundation, February 13, 2025.

17

Robin Hartill, “What Are Tariffs, and How Do They Affect You?” Yahoo Finance, February 3, 2025; Alexandra Byrne, “What Tariffs Do and Why Economists Don’t Like Them,” NBC News, October 21, 2024.

18

Jed Graham, “What Is a Tariff, Who Pays and What Are the Impacts?” Investor's Business Daily, December 3, 2024.

19

Erica York, “Trump Tariffs: Tracking the Economic Impact of the Trump Trade War,” Tax Foundation, February 13, 2025.

20

Warwick J. McKibbin, “U.S. Tariffs on Canada and Mexico Would Hurt All Three Economies; Retaliation Would Worsen the Damage,” Peterson Institute for International Economics, February 4, 2025.

21

Benn Steil and Elisabeth Harding, “The Growth Hit from Trump’s Tariffs,” Council on Foreign Relations, February 6, 2025.

22

Marc Jones, “Emerging Economies Facing ‘Sudden Stop’ of Capital Flows, JP Morgan Warns,” Reuters, January 23, 2025.

Past performance is no guarantee of future results. Investment returns will fluctuate and it is possible to lose money.

The opinions expressed are those of American Century Investments (or the portfolio manager) and are no guarantee of the future performance of any American Century Investments' portfolio. This material has been prepared for educational purposes only. It is not intended to provide, and should not be relied upon for, investment, accounting, legal or tax advice.