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2026 Sustainable Investing Trends

First Quarter

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Key Takeaways

  1. As climate risks become baseline economic realities, adaptation has become a growth engine rather than a defensive strategy for investors.

  2. The gap between what’s needed and what’s currently invested in climate adaptation is vast. Those who view building resilience as a growth opportunity, rather than just an expense, may be well-positioned to capitalize on new opportunities in sustainable investing.

For several decades, sustainable investing has primarily focused on mitigating the impact of environmental harm by reducing emissions, scaling renewable energy sources and decarbonizing portfolios. Although these efforts are important, the physical effects of climate change are increasing more quickly than progress in mitigation can address.

Floods, wildfires, hurricanes and heatwaves are no longer tail risks; they are baseline assumptions.

We find it ironic that while natural disasters can devastate communities, they often lead to gross domestic product (GDP) growth due to increased spending on rebuilding and infrastructure. This situation suggests an interesting, somewhat unconventional investment idea: Adapting to these changes isn't just about protection — it's also a way to drive economic growth.

Climate Adaptation by the Numbers

The U.N. Environment Program estimates that developing countries will need to spend between $310 billion and $365 billion annually by 2035 for climate adaptation.

Currently, the available funding is just $26 billion, resulting in a gap of 12 to 14 times the required amount. Worldwide, adaptation finance accounts for only 5% of total climate finance, which is significantly less than the spending on mitigation efforts.

Meanwhile, the market for climate adaptation solutions is booming. Reports project revenues will quadruple from $1 trillion in 2025 to $4 trillion by 2050, spanning sectors from infrastructure to agriculture to make them more resilient and efficient.

Private equity and institutional investors are waking up to this reality: The Boston Consulting Group estimates that global demand for adaptation and resilience investments will reach $500 billion to $1.3 trillion annually by 2030.

Why Is Adaptation an Investable Opportunity?

First, governments and multilateral institutions are integrating resilience into economic plans. Public-private partnerships will accelerate investments in flood defenses, stormwater systems and wildfire buffers.

Second, adaptation isn't just about concrete and sandbags; it also relies on data-driven technology. AI-powered climate risk models, geospatial analytics and predictive weather systems are becoming essential for insurers, municipalities and companies.

Finally, adaptation is a growth story that spans decades. Investments in drought-resistant crops, water-efficient irrigation and soil restoration technologies — which will have lasting impacts — are shifting from niche options to essential practices. Some of these technologies have boosted yields for farmers by up to 30%.

Assessing the Value of Climate Adaptation Strategies

While adaptation is often viewed as an unnecessary expense with little payoff, it has the potential to deliver a significant return on investment. A World Resources Institute study of 320 projects across 12 countries found that every $1 invested in adaptation generates an average of more than $10 in benefits. The benefits were particularly high in health care.

This “return on resilience” encompasses avoided losses from climate disasters, economic benefits such as job creation and higher crop yields, as well as other advantages, including improved health outcomes that reduce costs.

How Resilience Investments Drive Economic Activity

The difference between climate mitigation and adaptation is straightforward. Mitigation focuses on long-term efforts like reducing emissions, which depend on global cooperation, while adaptation involves responding to urgent needs caused by extreme weather events.

Natural disasters like hurricanes, floods and wildfires trigger immediate spending on recovery and rebuilding. In this way, natural disasters can actually help boost the economy. Rebuilding efforts can create jobs, drive investments in infrastructure and increase local economic activity.

A Bloomberg analysis of America’s “disaster economy” underscores this point. According to Bloomberg, disasters have become a structural economic driver, as insured losses topped $105 billion in the first nine months of 2025, with total recovery spending exceeding $1 trillion, roughly 3% of U.S. GDP.1

What could be viewed as a drain on the economy helps to drive it forward by creating a trillion-dollar ecosystem of insurers, contractors, logistics firms and resilience-focused tech providers.

Wall Street increasingly sees disaster recovery as a permanent business model, pitching “resilience as growth” to investors. This shift reframes climate volatility from a liability into a predictable source of innovation and demand for capital.

Integrating Adaptation into Sustainable Investments

Investors can gain exposure to the adaptation theme in various ways. These options include climate-resilient construction, water management, resilient agriculture, and bonds specifically designated for adaptation projects, which reached an issuance of $572 billion in 2024.

The biggest challenge is perception. Adaptation is often viewed as a cost rather than an opportunity. As a result, private sector participation is limited, amounting to only $4.7 billion annually. This is largely due to difficulties in assessing risk and uncertainty about potential returns.

However, several factors could serve as catalysts for change. These include favorable policies like green tax incentives, concessional financing, improved data transparency to reduce investment risks, and blended finance models that combine public and private capital to scale solutions effectively.

As we move into 2026, we see adaptation as the next frontier for sustainable investing, offering both real-world outcomes and competitive returns. Investors who recognize that resilience is a growth market, not just a risk hedge, may potentially capture the upside of a world economy reshaping itself for the future.

Sarah Bratton Hughes
Sarah Bratton Hughes

Head of Sustainable Investing

¹ Eric Roston, “Disaster Recovery Is Big Business,” Bloomberg, October 21, 2025.

Explore Our Sustainable Investing Solutions

The portfolio managers use a variety of analytical research tools and techniques to help them make decisions about buying or holding issuers that meet their investment criteria and selling issuers that do not. In addition to fundamental financial metrics, the portfolio managers may also consider environmental, social, and/or governance (ESG) data to evaluate an issuer's sustainability characteristics. However, the portfolio managers may not consider ESG data with respect to every investment decision and, even when such data is considered, they may conclude that other attributes of an investment outweigh sustainability-related considerations when making decisions. Sustainability-related characteristics may or may not impact the performance of an issuer or the strategy, and the strategy may perform differently if it did not consider ESG data. Issuers with strong sustainability-related characteristics may or may not outperform issuers with weak sustainability-related characteristics. ESG data used by the portfolio managers often lacks standardization, consistency, and transparency, and may not be available, complete, or accurate. Not all American Century investment strategies incorporate ESG data into the process.

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